Medical Design - ROIDESIGN

Rivertown Family Chiropractic makes “The Move”

by Rayanne Rzepka | Jul 24, 2024 | Design News, Interior Design, Medical Design, Workplace Design

From a cellular phone storefront to a magnificent two-story open space, Rivertown Family Chiropractic has moved to a new location and business is booming.

Dr. Mark Wolfman and wife Janelle were attentive to every detail of their new space, making sure their patients could sense that their space was a place where “Miracles Happen”.

Their practice is energetic, lively, and inclusive. r.o.i. Design visited when practitioners were working with babies, their parents, and seniors. And when they exited, they were happy and eager for the next treatment, being addressed by name by the staff.

r.o.i. Design met Rivertown Family Chiropractic through First Companies, and First Companies fulfilled the promises of their design in the construction and build-out. Kudo’s to FCI’s Ryan and Jason who made sure it happened.

Elements we especially appreciate:

Vaulted 20-foot ceilings that allowed for a lower canopy over the waiting area

Acoustic ceiling baffles shaped like the curvature of the spine over the “hot seats” (chairs where patients warm up, watch videos, listen to helpful instruction) to help the patients feel comfortable in the tall space.

The break room also has a vaulted ceiling.

The lighting is bright and clear, promoting health and remembering that West Michigan is dark for eight months of the year.

The reception desk and back wall are reminiscent of a hospitality setting, but not ostentatious.

We are grateful for the journey and blessed by the outcome. We see them serving generations to come.

Some examples of branded interiors by r.o.i. Design:

© Photos Courtesy of First Companies, Inc. & Kynda

For more of our medical projects click here.

Hudsonville Vision Care Upgrades Its Patient Experience

by Rayanne Rzepka | May 29, 2024 | Interior Design, Lighting Design, Medical Design, Workplace Design

Doctors Walt and Gammage joined Hudsonville Vision Care in the 1980’s and are preparing for the next generation of leadership, which has already started with Dr. Wustman, who joined in 2017. Subsequently, this meant enhancing the interior, with expanded offices and exam rooms, and new finishes throughout.

Keeping the family-friendly focus, Hudsonville Vision Care improved the reception and waiting areas, expanded the eyeglass showroom, and made the testing area more efficient and modern with new technology.

Those returning to the space might say the biggest change is the increase in light. Lighter wall colors, better LED lighting, and a lower ceiling section over the selections area. All the eyeglass displays are new with interior lighting to showcase the frames even more.

Keeping things neutral, they added interest by adding wood to the back wall, and stone accented by shiplap to the reception desk. The frames display has wood storage, but light frames with maximum mirroring.

Additionally, they added offices so the front desk and the basement were relieved of administrative work. The administration is closely positioned near the doctor’s offices for improved communication.

For more about Hudsonville Vision Care see: www.hudsonvillevisioncare.com

© Photos Courtesy of First Companies, Inc.

For more of our medical projects click here.

Third Coast Oral Surgery Improves Customer Experience

by Rayanne Rzepka | Mar 27, 2024 | Interior Design, Medical Design

A returning customer, Third Coast Oral and Maxillofacial Surgery, called us to help plan for an improved checkout experience for their patients. This meant planning and designing a small addition and reconfiguration of some rooms. Dr. Niquette, owner of Third Coast, has a very contemporary taste and r.o.i. Design tried to create a unique look with metal panel fronts and colorful metal posts. The check-in desk has some perforated metal and we wanted there to be a connection in materials.

The checkout desk is the place where transactions happen and appointments are made, so there needed to be more privacy than what they could offer at the reception check-in desk.

First Companies Inc., who built the building, managed this remodel and the outcome is spectacular.

Animal Emergency Hospital, Part Two

by Rayanne Rzepka | Mar 27, 2024 | Interior Design, Medical Design, Procurement and Purchasing

We were honored to be the interior designers for the first new Animal Emergency Hospital in Byron Center in 2022. They had an older location on Plainfield in Grand Rapids, but the space looked tired and couldn’t compare with the new facility. The plan was to build a new hospital next door to the Plainfield location, and that dream came true when they moved into the new facility in February, 2024. r.o.i. Design worked with First Companies and Dr. Marilyn Brink, as we did the first time for the Byron Center location.

The plan for the Plainfield location was a flipped-flopped and mirrored version of the Byron Center location’s plan, due to site conditions, but it includes all these aspects that we so enjoy:

Large-scale black-and-white photos of dogs, cats, iguanas, birds, guinea pigs, and so much more.
Soaring tall ceiling in the lobby softened by “clouds” of acoustical materials and strip lighting.
Shiplap wood walls.
Metal-faced reception desk.
Half-walls in the waiting room with silhouettes of animals.

We hope that none of our animal friends will make an emergency stop at either location, so we are sharing some photos that give you a sense of the interior. And if you do have to stop, you will be in great hands in a great space

Click on the thumbnails below to view larger images.

© Photos Courtesy of First Companies, Inc.

For more of our medical projects click here.

Mailloux Dentistry: A New Location for Smiles to Begin

by Ryan | Feb 28, 2024 | Branding, Design News, Graphic Design, Interior Design, Medical Design

At first glance, Mailloux Dentistry could be mistaken for a spa. It’s certainly a place where beauty is valued.

Dr. Brittany Mailloux and partner Dr. Caitlynn Haas are licensed general practitioners in dentistry and offer a full menu of dental services. What sets them apart is their attention to the beauty and aesthetics of the smile. They are a family dentistry where adult and child patients receive the same attention.

r.o.i. Design met Dr. Mailloux along with her husband, Dr. Kevin Kross, who owns Blueprint Dental. They are not partners in dentistry but did decide to purchase the building that they now share. This allowed them to have a state-of-the-art lab that they both use. And while they are married, the two practices look completely different.

We spent hours at Brittany and Kevin’s home where we met their children (as well as dogs, ponies, and horses) to make decisions. We were influenced by their hospitality and kindness in the design of Mailloux Dentistry.

The lobby of the space has many curves. The reception desk, bulkheads, ceiling accents, accent tiles, and many more elements all incorporate curvilinear shapes. The intention was to make their patients feel welcome and relaxed. Inside the reception bulkhead are wood baffles that enhance the coziness of the space.

The overall color scheme includes gold, warm white, pink, and gray. The elegance of the lobby chandeliers and the waiting room furniture are paired with a carpet that looks handmade. The vinyl flooring (LVT) in the exam rooms has accents of gold in a light parquet wood floor look.

On this project, we were honored to also design their new logo. We came up with numerous concepts and refined them down to the final product. We also provided and branding standards document so they could use their new logo to its full potential.

The lobby and reception furniture were also provided by r.o.i. Design. It is always wonderful to be able to finish a design we start down to these details.

For more of our dental and medical projects click here.

Blueprint Dentistry Makes Its Mark in Holland, Michigan

by Rayanne Rzepka | Feb 28, 2024 | Interior Design, Lighting Design, Medical Design

The well-named Blueprint Dentistry is a rebrand from Dr. Kevin Kross’s previous Michigan Street Dentistry. Michigan Street was their old location. He wanted his new dental office to reflect his technical and sophisticated approach to complete and premier dental care. His new logo includes architectural lines and symbols that clearly state the focus on precision dentistry.

r.o.i. Design met Dr. Kross early in the process and was engaged in shopping for real estate and recommending contractors. This gave our team time to get to know Dr. Kross and his vision.

While he doesn’t partner with his wife, Brittany Mailloux DDS, they agreed to purchase a building and locate both practices in the same building, which allowed them to create a state-of-the-art lab that they both share.

Blueprint Dentistry’s design elements reflect its brand. The lighting in the lobby is recessed linear LED that runs through the ceiling and continuously down the wall. The exam room corridor has a recessed cavity in the ceiling with unique box light fixtures that fit into the recess and create a special effect.

The overall color scheme throughout is mostly black and white, which sparkles with accents of glass and specialty lighting. The reception desk is backlit with a frosted acrylic face with the logo and name etched into the material. In addition, the glass sliding doors with chrome barn door hardware in the exam rooms elevate a patient’s typical dental experience.

The desk in Dr. Kross’s office is made from white concrete with flecks of silver and gold randomly embedded in the top. The private office is also set up to accommodate a second doctor.

The lower-level break room also has a concrete table, which is 12 feet long, surrounded by Eames-inspired chairs.

The journey from Michigan Street to 16th Street brought Blueprint Dentistry further towards its goals than just the distance between the two locations.