Beyond Logos: Using Custom Art to Reflect and Enhance Your Brand

At r.o.i. Design, we believe custom art is one of the most powerful tools for bringing your brand to life. Custom artwork is more than just decoration—it is an opportunity to make your business stand out while telling your unique story. When your office design integrates your brand’s identity, values, and personality, it creates a lasting impression on both customers and employees.

We created a custom art piece in First Companies’ Property Management office using locally sourced misprint keys from A-1 Locksmith Service LLC and Hoogerhyde Safe & Lock. An artist then crafted three resin molds to display the keys, which were arranged to form First Companies’ logo. This creative approach not only showcased their brand but also tied it directly to the function of the office, taking the logo concept one step further. Similarly, in their Construction Office, we designed a custom piece using paint rollers in the company’s brand colors, reinforcing their visual identity in a way that connected to the space’s function. 

Murals and custom wall coverings can also be an impactful way to tell a brand’s story. For Swan Orthodontics, we created hand-painted murals that incorporated their brand colors and style, transforming their space and bringing the brand’s personality to life, as pictured in the first and last photos.

While traditional branding often focuses on logos and signage, custom art can go a step further. From large-scale murals to one-of-a-kind sculptures and installations, custom art creates a visual language that strengthens your connection with clients and staff. It shows that every detail, down to the artwork on the walls, is carefully curated to reflect your company’s mission and values.

At r.o.i. Design we specialize in creating unique custom art solutions that align with your brand’s identity. Let us help you take your office design to the next level with art that speaks directly to who you are.