Game Room Guys
Comstock Park, MI-based Game Room Guys have been in business since 2001. As their online sales have grown, they realized that supporting major metropolitan areas with physical showrooms would increase sales tremendously.
With a large vision and sights on several cities, Doug Wildey, owner, decided to enter the Detroit market first. They already had many existing customers there and opened a location in Livonia in a former golf-pro shop space in the summer of 2018.
Game Room Guys engaged r.o.i. Design to design the Livonia store which meant developing the sales floor layouts, selecting finishes and fixtures, creating graphics and signage, and providing merchandising consult.
Game Room Guys is another in r.o.i. Design’s retail store design portfolio where the formula of Budget-Brand-Beauty delivered a successful project.